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The Ivey MBA application requires applicants to answer two essay questions thoughtfully. Your responses can help the admissions committee get a sense of who you are beyond just your resume. With strategically crafted and compelling essays, you have an opportunity to highlight what makes you stand out from other candidates and why Ivey should invest in you.

While the prompts may seem straightforward, crafting effective essays takes time and effort. Here are some key tips to keep in mind as you prepare your responses:

Tell a story
Rather than just stating facts or experiences in a list format, tell a story with your essays. Stories have a beginning, middle, and end that flow together cohesively. Focus on one experience or aspect of who you are, and illustrate it with vivid details and anecdotes that bring your story to life for the reader. Show, don’t just tell.

Focus on impact and insights
The admissions committee isn’t just looking for a rehashing of your resume. They want to understand the impact a past experience had on you, and the insights you gleaned from it. What did you learn about yourself? How did it shape the way you approach challenges now? Illustrate how you’ve grown or developed as a result.

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Choose memorable experiences thoughtfully
Resist the urge to regurgitate your most impressive experiences just to impress. Instead, choose stories, challenges or successes that provide a truly memorable glimpse into who you are as a person and professional. Filter what to include based on how effectively it answers the questions and shows your character.

Express your authentic self
Your essays should allow your authentic personality and interests to shine through. Avoid coming across as overly scripted or generic. Tap into your unique experiences, values and quirks to make your responses stand out from countless “cookie cutter” applications. Still ensure your self-expression aligns with the professional tone expected.

Showcase soft skills and strengths
Technical skills alone won’t get you into an MBA program – you need to demonstrate interpersonal strengths as well. Consider highlighting examples of leadership, teamwork, resilience, curiosity or compassion from your background. Choose carefully to support any soft skills or experiences the admissions officers have signaled are important.

Connect experiences to your future goals
Your experiences will only resonate if you can directly tie them to your motivation for getting an MBA and future career ambitions. Demonstrate that you’ve thought critically about yourself and how Ivey can help propel you to the next stage. Leave the reader understanding why this program is uniquely suited for you at this stage in your journey.

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Emphasize impact of COVID-19 if relevant
If the pandemic has disrupted your work or personal life in a significant way, address the implications in your essays. For example, you may discuss how it motivated you to pivot career paths or helped develop important lessons about adaptability and resilience. Just be sure any references to current events don’t distract from the core of your response.

Have others review your drafts
Get feedback from peers, advisors or writing professionals to improve your essays before submitting. They can catch issues like weak storytelling, redundancy, grammatical errors or areas that need more clarity or depth. Be open to incorporating constructive criticism to strengthen how your experiences and motivations will resonate with readers.

Edit purposefully and polish your writing
Once your application is complete, carefully proofread your essays numerous times with a critical eye. Trim unnecessary words, tighten prose, and correct any errors. Proper formatting, structure, flow and writing quality can elevate your responses above others. Consider practicing reading them out loud to identify areas for fine-tuning.

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Authentically answer the prompt
While the above tips aim to craft compelling and memorable essays overall, make sure each specific response directly addresses the given prompt. Don’t linger too long on filler experiences or generic motivations – succinctly convey why you specifically feel an experience makes you a strong candidate to the Ivey MBA program. Ensure each sentence serves the core purpose of answering what is asked.

These tips focus on strategically using your Ivey MBA application essays as an opportunity to thoughtfully share genuine experiences and insights with the admissions committee. With practiced storytelling skills and critical self-reflection, your responses can distinctly set you apart and support your candidacy for the program. Just make sure to spend ample time editing, polishing and having others review your work before submitting. Well-crafted essays can make a difference, so put in your best effort to positively represent yourself through written words alone.

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