Customer/User Data: One of the most prevalent types of datasets used in analytics is customer or user data. This includes any type of data collected about individuals or organizations that…
Website Conversion Rate Optimization: For this project, you would choose an existing website and analyze its analytics data to identify opportunities to improve conversion rates. You would look at metrics…
Python is one of the most widely used programming languages for data analytics and would be a good option to use for a capstone project. There are many powerful Python…
Predictive analytics is a technique used to analyze current and historical data to identify patterns and predict future outcomes and trends. The basic goal of predictive analytics is to make…
Retargeting aims to re-engage past website visitors who did not complete a desired conversion action like making a purchase. This helps businesses reconnect with potential customers and drive them further…
Andrew Stroud 
Alma Torres