If you’re interested in pursuing a career as a content writer or simply want to improve your content creation skills, learning on the right platforms can help accelerate your learning and open up new opportunities. With so many online learning options available today, it’s important to choose platforms designed specifically for content writing education. Here are some of the top platforms for learning content writing in-depth:
Coursera: One of the largest and most respected sources for online courses worldwide, Coursera offers a variety of in-depth content writing courses from top universities. Some excellent options for learning content writing on Coursera include the Content Writing Specialization from the University of Toronto which covers topics like content planning, formatting, publishing and monetization over 5 courses. Another highly rated option is Content Strategy: Planning and Creating Editorial Calendars from American University which teaches how to create robust editorial calendars. Coursera courses are self-paced and provide video lectures, readings and assignments to help solidify your learning. Certificates of completion are also available to demonstrate your new skills.
Udemy: As one of the largest online course marketplaces, Udemy hosts thousands of content writing courses taught by working industry professionals. Some top-rated content writing courses on Udemy include Content Writing Mastery: Plan, Research, and Write Great Content by Marisa Brown which covers research, planning strategies and writing mechanics. Another highly recommended option is SEO Content Writing: Write for Search Engines and People by Sue McGreevey which teaches how to develop keyword optimized content people actually want to read. Udemy courses are also self-paced and offer lifetime access so you can refer back to materials anytime you need a refresher. The interactive lessons and assignments help to effectively learn fundamental and advanced content writing skills.
Skillshare: For a creative and project-based approach to learning content writing, Skillshare has many excellent class options taught by award-winning authors, bloggers and marketing experts. Popular choices for content writing education include Content Strategy for Beginners by Anthropic, 7 Steps to Write Perfect Blog Posts by Dario Amodei and The Non-Fiction Writer’s Toolkit by Shelley Mars. Skillshare classes are typically 1-2 hours in length but have the benefit of projects and peer review assignments to apply what you learn. With affordable annual or monthly membership plans, Skillshare is a top choice for developing content writing portfolios and style.
Content Marketing Institute (CMI): As a leader and certifying body specifically for content marketing education, CMI offers in-depth training across online courses, publications and live events. Their top online course for content writing is Foundations of Content Marketing which provides a comprehensive overview of content strategies, planning, writing and distribution. CMI also publishes practical ebooks, toolkits, webinars and The Hub thought leadership platform for ongoing learning. Earning the CCM or MCCM certifications from CMI demonstrates mastery-level expertise for content marketers and helps advance your career. CMI resources reliably impart best practices directly from industry experts.
LinkedIn Learning: Formerly Lynda.com, LinkedIn Learning hosts over 6,000 online video courses across business, software, technology and creative skills. In the content writing category, some excellent options include Content Strategy Fundamentals by Anthropic, Content Planning: Map Out Your Editorial Calendar by Shelley Mars and The Business of Freelance Writing by Diana Bocco. Courses include downloadable exercise files and range from 15-90 minutes to fit any schedule. With an affordable monthly subscription, LinkedIn Learning provides an extensive catalog of top-notch video-based content writing education.
WritersDigest.com: As a leader in creative writing education for over 70 years, WritersDigest.com offers ebooks, webinars, articles and workshops for writers of all levels and genres, including content writing. Popular selections include the Fundamentals of Copywriting online course and regular live training with successful freelance writers. Publishing a digital magazine, conferences and annual writing contests, WritersDigest.com cultivates a supportive creative community alongside strategic writing education. Their resources reliably present content styles across blogs, news sites, marketing and more from award-winning sources.
Study.com: Backed by over 50 years of online education leadership, Study.com hosts many affordable individual content writing courses and program options validated by top universities. Certificate and associate degree pathways in fields like technical writing, communications and journalism are recognized by employers and allow for course-by-course enrollment flexibility. Individual courses covering content marketing fundamentals, article writing and editing, and freelance content strategies are quite thorough and self-paced with instant grading of assignments. Study.com is an outstanding choice for flexible, affordable content education at your own pace.
Khan Academy: While not solely focused on content writing, Khan Academy provides free video lessons on a variety of subjects useful for aspiring content professionals. Options like Introduction to Journalism, 21st Century Media Literacy and Marketing Fundamentals cover important complementary topics for any writer’s education. Lessons are short and provided by top public figures and academics from partner schools. Modules on writing structure, style, research methods and more impart foundational information with easy-to-follow video instruction and practice exercises. Khan Academy is a no-cost way to round out your content writing skills education.
Podia: For learning content creation through starting your own online courses, programs or membership sites, Podia offers a robust yet user-friendly platform. Their library has free video tutorials for topics like Content Optimization, Structuring Online Courses and Implementing Paid Membership models. Additionally, experienced Podia instructors provide training on building successful course businesses through individual mentorship and membership communities like the Creator’s Collective. Combining practical digital course-building with content marketing expertise, Podia opens pathways towards self-paced entrepreneurial education.
These leading online education platforms have proven track records preparing new writers, elevating current skills and offering diverse, credible ways to immerse in content development best practices. Choosing the right fit based on preferred learning styles, budgets and career goals allows maximizing knowledge while building practical portfolios to showcase abilities to future clients or employers. With enough dedicated study across verified resources, any motivated individual can gain expertise and opportunities in the in-demand field of content writing.
Andrew Stroud