Companies That Write Articles for You
With the never-ending demand for fresh online content, many professionals find themselves overwhelmed by writing obligations on top of their day jobs. This need has given rise to a thriving industry of content writing services that specialize in creating articles, blog posts, and other textual works on behalf of clients. While there are advantages to outsourcing your content, it’s important to choose a reputable provider carefully. This guide explores some of the top companies offering article writing services and tips for selecting the right partner.
What Types of Articles Do They Write?
Professional content writing companies handle a wide variety of textual works across many subjects and industries. Some of the most common types of written content they produce include:
Blog posts: Articles designed for company or personal blogs on topics relevant to the client’s interests or business. These range from 500-1500 words on average.
Website content: Text intended for various pages on a client’s website, like About pages, service descriptions, case studies, and more. This includes anything from short paragraphs to lengthy articles.
Informative articles: Pieces meant to educate readers on specific subjects through in-depth information and analysis. These often exceed 1500 words in length.
Product descriptions: Detailed overviews of goods or services meant to sell them to customers through compelling writing. Lengths vary.
eBooks/guides: Extensive written works (over 10,000 words usually) providing thorough information or instruction on a particular topic for download.
Newsletters/reports: Recurring or one-time publications delivered to subscribers or stakeholders on relevant industry news and developments.
Marketing copy: Persuasive texts like sales letters, ad copy, email campaigns, and more intended to attract and engage target audiences.
Guest posts: Articles authored for submission to other websites/blogs to gain links, exposure, and authority in search results.
Top Companies
With so much demand, the content writing industry has expanded rapidly in recent years. Let’s look at some of the largest and most reputable companies providing paid content writing services globally:
Wordzworth: One of the pioneers in the field with over 12 years in business. Offers writing across 40+ categories on both blog articles and website content.
Content Runner: Specializes in blog posts, marketing content, and eBooks. Maintains a team of over 100 professional writers and editors.
TopRank Marketing: Full-service digital marketing agency known for strong analysis and optimization. Experienced in all types of written content creation.
Six & Flow: Focuses specifically on writing educational and informative articles meant for publishing. Talented pool of academic and technical writers.
ContentWriters: Large pool of international talent delivering high-quality work within quick turnarounds. Popular choice for product descriptions.
Escribo: Extensive experience producing article submissions to newspapers and niche publications globally. Fast turnarounds.
Surrogate: Concentrates on blog posts and social media copy but handles other materials. Suitable option for smaller content needs.
TextBroker: Over 15+ years in the industry with competitive pricing. Ideal for basic blog posts, website copy, and product descriptions.
CrowdContent: Unique model crowdsourcing micro jobs. Affordable choices for most types of short-form and mid-length content.
NutCache: Specializes in lengthy, well-researched articles meant for publishing. Talented journalists and researchers for informative pieces.
How to Choose the Best Writer
With so many companies to consider, how do you select the right partner to handle your content needs? Here are some key factors to evaluate:
Writing samples: Look at sample works in your desired genre/topics on the company’s website. Quality should be top-notch with minimal errors.
Specialization: Consider providers dedicated to your specific content types like blog posts, newsletters, reports, etc. for best results.
Turnaround times: Check expected completion periods and ensure they meet your schedules and deadlines.
Pricing models: Costs vary between fixed-rate, hourly, and per-word fees. Compare models to fit your budget.
Quality assurance: Reputable companies thoroughly check all work through multiple rounds of proofreading and editing.
Credentials: Check writer qualifications like education levels, past experience, and portfolio reviews to gauge competence.
Features/tools: Consider value-added offerings like keyword research, SEO optimization, formatting, and graphics integration.
Customer support: Read reviews assessing communication reliability, revisions, and issue resolutions.
Company reputation: Check years in business, client testimonials, and industry awards/recognition of the top providers.
Writing style/voice: Preview different writing samples to pick an appropriate linguistic tone for your goals.
Experimenting with various options is usually the best way to evaluate all factors together and uncover the provider most suitable for your needs and preferences. Speaking to a sales representative can also help explain offerings in more detail.
Managing the Writing Process
Once engaging a professional content supplier, clear communication and oversight are still required to ensure a smooth project outcome. Here are some tips for best managing the writing process:
Provide thorough, upfront project briefing: Give all key details on topics, deliverables, deadlines, formatting/style guidelines to set clear expectations.
Supply relevant reference materials: Share any source documents, competitor research, goals/target info to guide well-informed content.
Collaborate on outlines/structures first: Work with writers on content frameworks before full drafts for quality alignment.
Allow multiple revision rounds as needed: Most providers offer revisions until clients are fully satisfied. Utilize these opportunities for improvement.
Stay involved through occasional check-ins: Provide quick feedback throughout to assess on-track progress and solve any arising issues promptly.
Perform meticulous final proofreading: Even with editorial reviews, give the last content version a close reading for any final tweaks.
Provide helpful, constructive feedback: Focus critique on content merits rather than personal qualities to maintain positive working relationships.
Pay invoices in a timely manner: Timely payments uphold company motivation for continued great service on future orders too.
Maintain open communication channels: Address new requests or concerns promptly through dedicated account managers as the primary point of contact.
With thorough preparation, active guidance during collaborations and revisions, respectful feedback, and dependable payment practices—both clients and suppliers can have a fulfilling content partnership. Honest and clear expectations from the start also optimizes outcomes and continuance of successful engagements moving forward.
In Summary
Thanks to advanced digitalization and remote working capabilities, outsourcing article and content creation services has become highly cost-effective and convenient for many businesses and individuals. By conducting careful due diligence weighing key aspects like writing samples, turnaround times, pricing, quality standards, and overall company reputation—clients can select the most suitable professional partner to expertly handle their unique content needs. Thorough upfront briefing and active oversight further ensures projects are seamlessly managed from start to finish, as both parties work together collaboratively. With informed guidance, professional writing support can greatly enhance an organization’s online presence and messaging through compelling, optimized content developed by skilled experts.
Andrew Stroud