Content writing is one of the most in-demand skills in today’s digital age. Whether it is for blogs, websites, articles, marketing copy, or social media posts, high-quality content writing is essential for businesses to connect with their target audience and customers. As a content writer, it is important that your resume highlights all the essential skills, experiences, and achievements that make you qualified for content writing roles. Here are some key things to include in your content writing skills resume:
Headline – At the top of your resume, have a clear, impactful headline highlighting your background and experience in content writing. For example, “Seasoned Content Writer with 5+ years of experience creating web content and blogs for digital publishing and marketing agencies.”
Profile Summary – Include a 2-3 line profile summary highlighting your most relevant skills, experience type, and industries worked in. For example, “Experienced content writer with a demonstrated track record of writing thousands of articles, blog posts, product descriptions, social media updates and web copy for B2B SaaS, ecommerce, and healthcare clients.”
Content Writing Experience – Elaborate on your most recent and relevant work experience as a content writer. Mention specifics like exact job title, company name, duration of employment, technologies used, styles of content produced, and measurable results achieved through content. For example, “Content Strategist, Optimizely (2019-Present) – Write 800+ blog posts, case studies, ebooks and web pages annually using WordPress and Drupal. Grew organic traffic to the blog by 30% YOY.”
Content Styles Experience – List common content formats and styles you’ve worked extensively with such as blog posts, articles, whitepapers, web copy, product descriptions, social media posts, emails, newsletters, etc. Employers want to know your versatility.
Topic Expertise – Highlight any niche topic areas or industries you have in-depth subject matter expertise in based on past projects or independent research. For example, “Experienced in writing on topics related to marketing automation, SaaS, healthcare IT, ecommerce, and cybersecurity based on 3+ years covering these fields.”
Research & Interview Skills – Mention researching skills using sources like company websites, annual reports, trade publications, case studies etc. and interviewing skills like conducting phone/email interviews to garner first-hand insights.
Metrics & Analytics Experience – If you have experience analyzing metrics like site traffic, leads generated, social media engagement, newsletter opens etc. highlight it to show an understanding of content performance.
Technical Skills – List any content management systems, publishing platforms, design tools, and analytics systems you are proficient with like WordPress, Drupal, Hubspot, Google Analytics etc. Employers want writers familiar with their technical ecosystems.
Educational Background – Include brief relevant details about your college degree, major/minor subjects, certifications in fields like professional writing, technical writing etc. A communications, PR or journalism background aligns well with content roles.
Soft Skills- Highlight transferable soft skills like strong communication abilities, attention to detail, deadline management, self-motivation, collaboration, research orientation. Soft skills bolster hard technical skills.
Awards & Recognition – If you have received any awards, honors or client recognitions for past content work, make sure to include them to demonstrate a proven track record of success.
Outside Projects – Mention relevant freelance content projects, blogs you operate, publications your work has appeared in, speaking engagements etc. to showcase versatility outside full-time roles.
References – Conclude your resume with a line stating references are available upon request. You do not need to list your referees on the resume itself.
The goal with your content writing resume is to strategically highlight achievements, showcase extensive experience in different content formats and styles, and demonstrate both technical proficiency and soft skills valued by employers. With the right combination of these resume elements, you can effectively market yourself as a strong candidate ready to take on content marketing and writing responsibilities.